Finding Profitable Shows on Craigslist (Insider Tip)

I’m not primarily a booking agent, but this tip was too good to pass up sharing. It’s helped me book a few shows over the past few weeks and I figure plenty of indie musicians can benefit from hearing about how to make some extra money playing shows they find on Craigslist.

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How to Promote a Local Concert for $0

Yeah, hiring a big-wig PR person would be cool, but your band is probably eating PB&J for breakfast in the back of your van with barely enough money to make it to the next show. How do you promote your shows to get people through the door without taking on more debt or asking your parents for more money to help you make it home in time for Thanksgiving?

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concert

The 12 Week Flyer Challenge

Everyone says that flyering is dead and a useless waste of money. I’m here to tell you that it isn’t. It’s not that the people still hanging up flyers are mindless drones simply repeating the “promotion” techniques they’ve seen on TV that they think might work, it’s that they DO WORK. Flyering has to be done strategically though. There’s no use hanging up flyers without a plan in place. Over the next 12 weeks, you’ll be playing 4 shows (one show every 3 weeks) and flyering the hell out of every single one of them. By the end of the 12 week challenge, you’ll see an increase in your fan base, a huge increase in awareness, a clearer market segment that you can play to in the future, and hopefully some money rolling in as well.

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